Nashville, Tenn. (October 6, 2020) — Due to the pandemic, Christmas 4 Kids (C4K) — a non-profit organization that provides hundreds of underprivileged kids in Middle Tennessee with a joyful Christmas they wouldn’t otherwise receive — is pivoting from its usual fundraising events. This year the charity will host a special virtual concert with country music star Phil Vassar. Additionally, a new event is being added to the docket: “When Pigs Fly,” a BBQ dinner and bourbon tasting event featuring Rockland Road and surprise musical guests. The new fundraising effort will be made possible thanks to a partnership with Live Love Nashville, the Hendersonville Parks Department and HolidayFest.  

Catered by Martin’s BBQ, the newly added dinner will take place on SaturdayNovember 7 at 7:00 pm/CT behind the Ultimate Party Super Store, located at 246 West Main Street, Hendersonville, Tennessee. Tickets are $50.00 each, with an additional charge of $5.00 for Bourbon Tasting, provided by Lipman Brothers, and $10.00 to participate in a rib-eating contest sponsored by Texas Roadhouse. This event is also the first in a series of Hendersonville Hometown Jam music events for 2020. The Hometown Jam was started in 2019 by the Hendersonville Parks Department, and this year will feature multiple nights that benefit different charities throughout the year. 

Live Love Nashville, a local 501c3 that has raised hundreds of thousands of dollars for various local charities, will be hosting an online giving campaign with 100% of all gifts going to C4K. Live Love Nashville’s core values are helping children who are less fortunate, and this mission is a perfect match for C4K. 

HolidayFest is a non-profit community service organization that serves as the umbrella organization to promote, market, and act as the governing body to set policies and determine approval of the charity and service organizations that are supported. HolidayFest has worked to raise funds for local charities for the past 16 years. 

To close out this year’s events, on MondayNovember 23, renowned country music artist Phil Vassar will host Phil Vassar & Friends for an at-home virtual concert starting at 7:00 pm/CT. Online tickets are $25.00 each and can be purchased at Virtual meet-and-greet passes can also be purchased for an additional amount. 

“Our community has rallied to help us to provide a wonderful Christmas for 400 kids,” says Linda O’ConnellC4K President. “Live Love Nashville, the Parks Department, the Hendersonville Hometown Jam and HolidayFest have joined us to create an unbeatable team that cannot be stopped. We hate that we won’t able to enjoy the children in person, but we will ensure they have a great Christmas.” 

Due to current social distancing restrictions, the shopping spree will be done a little differently this year. Each child will still receive the $150.00 shopping spree, but the kids will provide “wish lists” to volunteers who will personally shop for them at the Hendersonville Walmart on December 7th-8th. The Christmas gifts will then be delivered to the children at their appropriate schools on December 15.  

For more information on Christmas 4 Kids, to donate online or to purchase tickets to upcoming events, visit

About Christmas 4 Kids

Christmas 4 Kids is a not-for-profit organization that has been in existence for over three decades. Each year, the organization provides hundreds of underprivileged children in Middle Tennessee with their very own Christmas shopping spree. The funds generated from the annual Ryman concert and Tour Bus Show/artist meet-and-greet event, are used to give many children, from nearly 30 schools, a day-long shopping excursion.   For more information, visit

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